World Travel Trends Report Highlights Mekong Tourism

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ITB-world-travel-trends-report-2017-coverThe new ITB World Travel Trends Report 2016/2017 highlights the Mekong tourism region “as one of the world’s fastest growing destinations”.

The executive summary of the report predicts growth of 4-5% in world outbound travel, “driven once again by Asia and the USA and with stronger growth out of Europe”. And the Chinese are “expected to go on more international trips for many years to come”, although with more moderate spending behaviour.

Prepared by IPK International, the report also covers the influence of terror threats on international travel behavior; the development of the Chinese outbound market; and trends in the sharing economy.

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