Myanmar announces Strategic Roadmap for Tourism Recovery. The announcement was made by H.E. U Ohn Maung, Union Minister of Ministry of Hotels and Tourism in Nay Pyi Taw yesterday, providing guidelines for implementation of the plan.
During the meeting the Union Minister said “The tourism industry in the “new normal” condition will re-operate step by step in accordance with the ministry’s roadmap and in cooperation with related tourism organizations.”
A strategic recovery plan for Myanmar tourism industry in the post-period of COVID-19 has been drafting since April and it includes three phases. In the Survival phase taxes will be relaxed, license fees will be reduced, rental fees will be postponed and loans will be provided for the hotels and tourism businesses. There will be more online training for tourism professionals and staff, discussing travel destinations and tourism market assessments organize by Ministry of Hotels & Tourism.
In phase two of Reopening will be short term and aimed to be implemented in June, July and August. Standard operating procedure (SOP) will be required for the health and safety of travelers and staff. Promoting for Domestic Travel will be focus as local travel destinations are opening in the month of June. Pagodas, museums and parks will also be reopened in accordance with the national guidelines issued by the Ministry of Health and Sports.
Third phase focuses on Re-launching and will be implemented within six months to a year and includes launching new marketing campaign and a long-term plan of reinventing Myanmar tourism. The government plans to create “travel bubbles” through bilateral agreements with Thailand, Cambodia, Laos and Vietnam when the country reopened.
The government announced extension of temporary entry restrictions for travelers from all countries until June 15, 2020. However, Yangon International airport terminal remains operational for all domestic flights and special relief flights.
“Myanmar Tourism Marketing is planning to launch domestic tourism campaign together with Ministry of Hotels & Tourism and other travel associations” said Ms. May Myat Mon Win, Myanmar Tourism Marketing Chairperson “We need to start with domestic tourism then will develop to open up to regional countries and follow by the long haul destination after the situation of the COVID-19 eases.”
About Myanmar Tourism Marketing
Myanmar Tourism Marketing (MTM) aims to promote Myanmar as a sustainable tourism destination that can be visited the whole year round. It is part of the Myanmar Tourism Federation and is mainly privately funded by key members of the tourism industry in Myanmar. The MTM team is happy to assist press and media to publish more about tourism in Myanmar. Visit www.myanmar.travel, www.tourismmyanmar.org and follow us on www.facebook.com/myanmartm and www.instagram.com/visit.
Sandar – PR Officer
Myanmar Tourism Marketing
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Website: www.myanmar.travel and www.tourismmyanmar.org