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August 13, 2019 | Last Modified: 2019
Travel Experience
Lavender Jeep Siem Reap is an adventure tour company providing unique, off-the-beaten-path tours of Siem Reap, Cambodia in an A2 Military Jeep. The tours are led by local women entrepreneurs and focus on the people who call Siem Reap home. They do more than sightseeing, by making an effort to explore Siem Reap. This includes local experiences led by local guides like visiting markets, meeting local entrepreneurs, and visiting staff family homes.
Responsibility
Lavender Jeep was founded to create employment opportunities for women and fund educational programming primarily benefiting young women and mothers. The company chooses to go beyond just providing a meaningful experience for tourists. They want to use these tours to empower others to create jobs for women, allowing them to earn a living wage and support themselves and their families back home.
Business Case
Their staff members are shareholders in the company, earning a base salary and 30% of the profits on the tour. The remaining profits are transferred to Bridge of Life School, a not-for-profit organization providing free educational programming in the countryside, to pay it forward and educate the next generation of women.
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