Visitors to Thailand’s 155 national parks over the New Year holidays have a special surprise in store: the Department of National Parks, Wildlife and Plant Conservation will distribute one million “green heart passports” to promote environmentally friendly tourism.
The passports will be valid until December 31, 2020. Visitors to national parks can show their “passport” at the entrance, along with their canteens, drinking cups, lunch boxes or reusable bags, to have their passports stamped with two stars.
Upon reaching ten stars, passport holders will get free entrance to a park.
These sorts of loyalty programs are very popular with Thais.
The director of the Office of National Parks says the project is intended to instil a sense of environmental awareness and an understanding of how visitors should behave to avoid harm to Thailand’s environment.
Read the full article at The Thaiger: https://thethaiger.com/hot-news/environment/green-heart-passports-to-promote-eco-tourism-around-thailand